We’re busy people and are constantly absorbed by our phones and devices. A well-crafted paid advertising strategy breaks through the clutter, delivering impactful ads at the perfect moment, right where your audience is most engaged.
It captures attention; shifting the focus from that insanely adorable dog pic to your brand, right when it matters most.
Whilst our process is set out in 3 steps, your paid ads strategy isn’t a one and done kind of project. Once the ads have been set up and are running, we closely monitor the activity and optimise where necessary to ensure there’s no wasted budget. This ongoing work is key to success.
Just like how you wouldn’t expect to drive across the country with no directions, we don’t blindly spend your hard-earned ad budget without thorough research.
We’ll always make sure that we fully understand your target audience, taking a look at what they’re searching for, where they’re hanging out online, and what social platform they’re most engaged with. We also take a look at some competitors to understand who’s ace-ing their paid ads strategy and where the opportunity lies for you to shine bright in the market.
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We’re a paid advertising agency that thrives on data.
So we’ll always ensure that conversion tracking and reporting is accurate before we get started. Once that’s in place, we’ll move on to building robust advertising campaigns, leveraging the keywords and audiences we defined previously.
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Once we’ve gone live, our work doesn’t stop there.
We’ll continue to build on your ad campaigns by optimising them for greater success. We’ll also send you a detailed report so you know the exact bang you’re getting from your buck, and arrange a meeting to discuss the ads strategy.
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From a team of keen-bean advertisers, to technical conversion wizzes, to killer graphic designers, we have everything you need to ace your paid advertising.
We even have a team of web designers, SEO specialists, developers, and more to support your broader marketing and website needs.
why look elsewhere when we’ve got it all?
Ettie Paid Advertising Manager
a lover of data and stats
has an identical twin
Matt D Paid Advertising Specialist
Adam F Senior SEO & PPC Specialist
11 years experience
Hasn't grown out of his dinosaur phase yet
Complete the form below and Ettie will be in touch.
Answering Life's Biggest Questions.
What is paid advertising and how does it work?
Imagine a big queue of brands all waiting to sell their service to one person. With paid ads, you can jump straight to the front of the queue and sell your product or service, right where it matters the most. Essentially, by paying ad spend, we can get your ad right to the top of the search results and feeds.
What platforms do you offer paid advertising on?
We can run ads on tons of platforms such as Meta (Instagram and Facebook), Google, Bing, LinkedIn, Amazon, Programmatic, Snapchat, TikTok, Pinterest, and plenty more! We can even collaborate with influencers and affiliates to boost your brand further.
How do I know if paid advertising is right for my business?
If you’re looking to boost sales or generate more leads, paid ads are a fast and effective solution, quickly turning your ad spend into results. Starting paid advertising services is also perfect for brands seeking to increase or build brand awareness within their target market.
What types of paid advertising do you offer?
Just as we cover loads of platforms, we can offer ads in the following areas: PPC (pay-per-click), social advertising, Amazon and eCommerce advertising, programmatic, and influencers and affiliates.
How long does it take launch a paid advertising campaign?
This very much depends on the number of platforms you wish to advertise on, as well as the number of products or services that you’d like to push. But, we’ll agree on timescales ahead of starting so you know what to expect.
Do you offer consultations or strategy sessions before starting a campaign?
Absolutely! When we first chat, we’ll take the time to fully understand your business, then discuss which paid ads platform is best for you, based on your industry, goals, and KPIs. If needed, we can expand this into a comprehensive audit and strategy, helping you to understand where your paid ads will make the biggest impact in your industry, while also analysing why your current ad strategy might not be hitting the mark.
How do you protect my brand’s reputation through paid advertising?
A paid advertising strategy is controlled by you so you’ll always have full control of the messaging and who the campaign appears in front of. We can also monitor engagement on the ads to get an idea of the sentiment surrounding the campaign.
