off we go

Create Meaningful Connections with Powerful Email Marketing Solutions.

Email marketing is one of the most effective ways to engage with your audience and build long-term relationships. By sending targeted, personalised messages, you can keep your customers informed, boost brand loyalty, and drive sales.

As an email marketing agency, we offer high-ROI email marketing services that help you reach a large audience quickly while tracking results to continuously improve your strategy. Whether you’re promoting new products, offering discounts, or simply staying in touch, our email campaign services are a must-have tool for any business looking to grow and thrive.

Your Emails,
Their Next
Click

Emails that grab attention and get clicks, because your audience’s next move should always be your call.

We craft emails that spark curiosity, drive action, and convert. We’ll create compelling messages that make your audience eager to click, engage, and take the next step with your brand.

Engageme
nt

With inboxes overflowing, our team knows exactly how to grab attention from the first glance and keep readers engaged.

From crafting visually striking templates to optimising your content, we make sure every email stands out, inspires action, and delivers real results.

activities

  • Targeted Audience Segmentation
  • Compelling Copywriting
  • Personalised Email Design
  • A/B Testing for Optimisation
  • Automated Campaign Flows
  • Real-Time Analytics & Reporting

Metric
s

We don’t just click send and call it a day.

Your email marketing is more than a one and done activity. We continuously review your campaign performance, focussing on key metrics like click-through rates and open rates, looking for opportunities to adjust messaging, content and design to increase engagement.

activities

  • Click-through rates (CTR)
  • Open rates (OR)
  • Customer Lifetime Value (CLV)
  • Placed order rate
  • Revenue per recipient
  • Strategic list growth

Your message,
our specialism

At cobolt studio, we believe email marketing is more than just sending messages, it’s about creating experiences.

With a team of experts, we craft tailored campaigns that speak directly to your audience, spark engagement, and drive results.

Let us transform your emails into the ultimate brand connection.

Tori Social & Email Specialist

Sammy-Jo Senior Marketing Manager

Simon S Social & Content Executive

6 years marketing experience

self-professed music lover

Charlotte W Digital Content Strategy Manager

MA in digital marketing

Fantasy Book Nerd

Chloe Social Media Specialist

Tiktok extraordinaire

Dog lover with 8 cats

Email
Marketing

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0203 667 5707

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Frequently Asked Questions

Answering Life's Biggest Questions.

What is email marketing?

Email marketing is your secret tool for connecting with customers, boosting brand awareness, and driving sales, all through the power of email. It’s a low-cost, high-impact strategy that engages potential and existing customers, nurtures leads and keeps your brand top of mind. Whether you’re sharing updates, exclusive offers, or promoting new products, email marketing is a key player in any successful digital strategy, helping you turn subscribers into loyal fans.

Tori

written by Tori, Social & Email Specialist

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Why should I use email marketing?

Email marketing is the secret to keeping your customers in the loop and boosting your business. It’s the digital handshake that lets you promote your products, share discounts, and keep your audience coming back for more, all in a super cost-effective way. In simple terms? You’re using email to stay top of mind, share the good stuff, and build customer loyalty, while driving loyalty and engagement.

An email marketing campaign uses a series of messages to drive action, like signing up or making a purchase. To start, define your audience, set goals, choose a platform, and build your list. Then, create compelling emails, segment your audience, test your content, and send regularly to nurture relationships and drive growth. Ready to get started? We’re here to help!

Simon S

written by Simon S, Social & Content Executive

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How does email marketing grow a business?

Email marketing is a game-changer for business growth. It helps you foster strong relationships with your existing customers while attracting new ones, all at a fraction of the cost of traditional marketing methods. By capturing emails through opt-ins, you can build a targeted list of potential customers and keep them engaged with regular updates, exclusive deals, and personalised offers. With tailored messages that resonate with each segment of your audience, email marketing drives conversions, increases repeat purchases, and builds long-term loyalty. It’s the perfect tool for promoting new products, special offers, and time-sensitive deals, while also providing measurable results that help you optimise future campaigns. Ready to watch your business grow? Let’s make it happen!

Sammy-Jo

written by Sammy-Jo, Senior Marketing Manager

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How do you track email marketing?

Tracking email marketing success is all about focusing on the metrics that matter. Open rates, click-through rates, conversion rates, and unsubscribe rates give us valuable insights into how your audience is engaging with your emails. We’ll use your email platform’s built-in analytics to monitor these stats, plus leverage UTM parameters to track how your campaigns drive traffic and conversions on your website. By regularly analysing these results, testing different elements like subject lines, and segmenting your audience, we’ll continuously refine your strategy for the best possible outcomes. Let’s dive in and make your email marketing work harder for you!

Tori

written by Tori, Social & Email Specialist

another question? whatsapp us

So, how do you track email marketing campaigns?

Tracking the success of your email campaigns is all about focusing on the metrics that matter most to your business. Key metrics to watch include open rate, click-through rate, conversion rate, and unsubscribe rate. These stats show how your audience interacts with your emails, both positively and negatively, giving you the insights you need to optimise your strategy and drive better results.

Tori

written by Tori, Social & Email Specialist

another question? whatsapp us